Food On Four at SM Aura reopens

Everyone’s favorite dining destination – Food On Four at SM Aura – is back, and as the city’s newest food and market hall, it’s springing up exciting new flavors and elevated culinary experiences.

(L-R): Deli by Chele’s Chef Carlos Villaflor, Diggy’s Pizza’s Diego Virata, Sushi Nori’s Benj Ramos, Cinnabon’s Rene Santos, Delimondo Café’s Dani Enrile, Le Chon Prime’s Happy Ongpauco-Tiu, Carol Sy, SM Supermalls’ President Steven Tan, Pepper Lunch’s Cecile Zamora, Kevin Ong Patisserie’s Kevin Ong, Nadai Fujisoba’s Chef Yoshiaki Kudo and David Guevarra, and Teakha’s Kyle Go

Food On Four’s stunning transformation features bright, contemporary, and inviting interiors, almost reminiscent of springtime, with décor inspired by the season: vibrant wildflower blooms, pockets of lush foliage and potted palms, and delightful hummingbird hologram installations. An impressive central skylight and floor-to-ceiling windows bathe the space in light.

Food On Four at SM Aura is where modern design meets a bright space for a stylish and memorable dining experience.

Diners are spoiled for choice with Food On Four’s exciting lineup of tenants, catering to every craving and palate – from chef-driven concepts to exciting new players and returning crowd favorites.

Food enthusiasts are in for a gastronomic treat with chef-driven concepts: Deli by Chele by Chef Chele González and Chef Carlos Villaflor, a New York-style deli bringing to Manila its signature pastrami and artisanal sandwiches; Kevin Ong Patisserie by Chef Kevin Ong renowned for his exquisitely handcrafted chocolate bonbons, choux pastries, and mirror-glazed mousse cakes; Nadai Fujisoba by Japanese Chef Yoshiaki Kudo, casual Japanese dining specializing in authentic soba noodles; Le Chon Prime by Chef Happy Ongpauco-Tiu who brings a different twist to the usual lechon by incorporating French techniques and flavors to the beloved Filipino dish. 

Soon to open is Diggy’s California Style Pizza, headed by Chef Carlos Garcia, who has over 14 years of experience at Michelin-starred restaurants in Madrid and London. Diggy’s California Style Pizza’s SM Aura branch will be first in the market; and Delimondo Café by Chef Hermogenes Hernandez serves up all-day comfort food such as rice bowls, pasta, and coffee.

Deli by Chele's NY-Style Brisket Pastrami is a symphony of savory in every bite.

In celebration of SM’s 65th anniversary, SM Markets brings exciting treats and promos for shoppers.

Kevin Ong Patisserie is renowned for its elegant handcrafted bonbons.

Pastry Chef Kevin Ong of Kevin Ong Patisserie is celebrated for his mastery in creating exquisite confections.

Authentic Japanese noodles are offered at Nadai Fujisoba, a renowned chain popular for its delectable offerings.

Nadai Fujisoba's Chef Yoshiaki Kudo is a master of soba noodles.

Experience a true feast at Le Chon Prime with their Cebu Le Chon belly infused with Tanglad Butter flavor, accompanied by signature Butter Rice and a trio of dipping sauces.

Happy Ongpauco-Tiu is the heart and soul of Le Chon Prime's culinary magic.

Not to be missed are: Bored & Hungry, the US-based burger joint famous for its smashed patties, and Teakha, with its delectable menu of Chinese comfort food including their freshly crafted dimsum. Both are also making their debut at Food On Four and in the city.

Bored & Hungry's smashed patty takes your burger game to the next level.

Restaurateur Charlie Paw brings California-style burgers with an NFT twist via Bored & Hungry.

Teakha elevates traditional Chinese flavors with a contemporary touch.

Angelita and Kyle Go reimagines Chinese cuisine with a modern approach at Teakha.

Delimondo Café’s assortment of delicious pastries and buns.

Food enthusiasts will be thrilled to see their beloved Cinnabon, Frankie’s New York Buffalo Wings, Pepper Lunch Express, Puffy’s Souffle Pancakes, Sizzling Plate, and Sushi Nori are back at Food on Four.

Cinnabon's swirls are packed with gooey cinnamon filling that harmonizes with creamy frosting for a decadent treat.

Frankie’s Classic Buffalo Wings, the OG recipe that keeps Frankie's famous.

Ed Firmalo is the secret weapon behind Frankie's New York Buffalo Wings' addictive flavors.

Pepper Lunch Express' appetizing Beef Pepper Rice

Puffy's Souffle Pancake Café's bestselling Oreo Cheesecake Pancake

Kyrah and Lester Tan of Puffy's Souffle Pancake Café.

Unleash a wave of flavor and satisfaction with Sizzling Plate's iconic meat dishes.

Carol Sy of Sizzling Plate.

Experience the joy of chirashi with Sushi Nori: salmon, tuna, tamago, kani, and ebiko with cucumber and nori strips.

Whetting our appetites are soon-to-open tenants: Saboten Express, coming straight from Shinjuku, Tokyo in Japan, Saboten is known for being one of the largest Tonkatsu chains, serving crunchy cutlets of pork, chicken, and seafood; Pronto, an on-the-go food retail concept that specializes in serving epicurean dishes and wholesome meals. They will have a retail row offering a curated selection of gourmand finds from wines, preserved goods, truffle snacks, and more. Pronto’s SM Aura branch will be the first in the market; likewise, Malabar is set to revolutionize traditional beverage offerings with their unique and innovative take on both cocktails and non-alcoholic options, opens its first branch at Food On Four. 

Whether you’re craving classic comfort food or looking for exciting new flavors to tickle your palate, Food On Four is a culinary haven waiting to be explored.  

Food On Four is located on Level 4 at SM Aura.

₱99 AnniverSAYA Blowout, all set

by Info @Brand Zone | December 12, 2023

₱99 AnniverSAYA Blowout, all set this December 12

Coco, Dimples, Jane, Melai and more stars celebrate Mang Inasal’s 20th anniversary

Mang Inasal, the Philippines’ Grill Expert, capped its year-long 20th anniversary in a phygital Ihaw-Sarap, Unli-Saya party with its customers through a program that was livestreamed for netizens worldwide.

"Our 20th anniversary celebration is a tribute to all our customers who have been part of our many milestones and supported us over the past 20 years," said Mang Inasal president Mike V. Castro. "Let us enjoy the Ihaw-Sarap food and Unli-Saya experience which we will continue to serve everyone in the next 20 years."

During the program, Mang Inasal announced the lucky 80 Mang Inasal customers who won 20 Samsung 50-inch Crystal UHD Smart TVs, 20 IPad 10th Generation, 20 iPhone 14 units, and 20 Mang Inasal Gift Certificates worth ₱5,000 each.

Jollibee Group Foundation also received the donation of Mang Inasal to support for the enhancement of post-harvest facilities of AGAP farmers of Daraitan and Ahon sa Hirap, Inc. ensuring their continued supply of ginger to Mang Inasal.

After the AnniverSAYA Celebration, the #MangInasalAt20 AnniverSAYA Blowout is set to treat customers nationwide on Tuesday (December 12), when Mang Inasal will offer its customers nationwide a one-day AnniverSAYA Blowout with Chicken Inasal Large Paa or Pecho with rice for only ₱99. Enjoy savings of up to ₱52!

Want more Mang Inasal exclusives NOW? Visit www.manginasal.com for the latest news, https://manginasaldelivery.com.ph for delivery deals, and follow Mang Inasal on social media for more Ihaw-Sarap and Unli-Saya updates!

Aji-Ginisa leads the I Love Veggie-licious Movement with Marian Rivera and Zia to launch the New Era

by Info @Brand Zone | November 27, 2023

Aji-Ginisa prepared a day of health and fun for kids and their parents at the Aji-Ginisa®’s Welcome to a New Veggie-licious Era, held recently at The Blue Leaf McKinley Hill in Taguig. The event served as the official launch of the I Love Veggie-licious Movement, which aims to make vegetable dishes tastier and more enjoyable, especially for kids. Well-loved celebrity mom Marian Rivera-Dantes headlined the festivities, showing off their family’s favorite vegetable recipes in a special cooking demo.

“Parents put a premium on their children’s health and nutrition, but feeding them veggies isn’t always an easy feat,” said Kazuki Kyoya. “Aji-Ginisa® can help them make their dishes more meaty and gisa, so their kids can learn to love vegetables and these healthy recipes can be part of their every meal.”

“As a mom, I know mealtimes can be challenging. What I do is experiment in the kitchen and try lots of ways to prepare vegetable dishes that are nutritious and yummy,” said Marian. “Our goal is to make our kids try different recipes, so they can grow to enjoy and appreciate the healthy food we prepare.”

The kids from the audience went up on stage for the I Love Veggie-licious Pledge, which was led by Marian’s daughter Zia, and made their promise to love vegetables. Parents and their little ones can also join this pledge online by using the Pledge to I Love Veggie-licious filter on TikTok. For every 1,000 pledges, Ajinomoto commits to lead a feeding program for select beneficiaries nationwide.

Attendees also had the opportunity to try making their own veggie-licious dishes during the event. As they sprinkle their Aji-Ginisa on their veggies, kids and parents also had fun in their stations by doing the Shake Shake Dance to the beat of the music to make their veggies veggie-licious.

Ajinomoto is bringing the I Love Veggie-licious Movement nationwide, bringing the Aji-Ginisa® Veggie-licious Caravan to different schools to carry out taste tests, veg-ucation programs, and more. The Caravan will also roll out in key malls across the metro to introduce delicious veggie dishes kids will enjoy.

The I Love Veggie-licious Movement is a part of Ajinomoto Philippines Corporation’s commitment to nutrition that does not compromise taste, access, and the local way of life. The company is doing this by developing comprehensive programs with like-minded organizations, and providing new products and services that address health and nutrition issues.

Know more about the Aji-Ginisa® I Love Veggie-licious Movement by visiting Cookmunity by Ajinomoto PH.